Lumineux is the first truly ethical oral care company to emerge on the market in close to a century. Founded on decades of international research conducted by two world-renowned dentists, our products have a back-to-basics approach that use naturally occurring ingredients like Dead Sea salt, aloe vera juice and potent essential oils to handle the source of bad breath, decay and disease without cumulative side-effects, and unnecessary additives. Lumineux is the first oral care product to protect the oral micro biome and neutralize the toxins of bad bacteria, rather than indiscriminately killing bacteria. The result is a clean, non-toxic, and proven effective line of solutions that are backed by clinical and in-the-field studies that are truly head and shoulders above what’s available to consumers. Dr. Kourosh Maddahi, Lumineux’s Founder and CEO, puts it perfectly, saying, “You shouldn’t have to choose between a product that’s good for you, and a product that actually works.” A vegan toothpaste, Lumineux remains the only oral care line to carry the Made Safe certification, as well as Non- Toxic certification for all its products from the LEMI Lab in France, and head-to-head clinical studies against every leading brand from the University of Irvine, California.
 
Whitens Teeth without Sensitivity, No Bleach or Harsh Chemicals, Certified Non-Toxic, SLS Free, Vegan, Preservative Free, Sugar Free, Dentist Formulated & Recommended, Naturally Derived Ingredients.
Gentle Teeth Whitening: Oral Essentials offers a gentler and more natural alternative to teeth whitening by utilizing Coconut Oil, Lemon Peel Oil, and Sage Oil to remove stains from teeth instead of Bleach and/or Harsh Chemicals.
Removes Coffee, Tea, Wine, Green Juices, and Tobacco Stains naturally: Our Whitening Toothpaste gently removes stains, while strengthening your teeth, and freshening your breath.
BALANCING THE NATURAL ORAL MICROBIOME: 98% of the bacteria in your mouth is good bacteria! Our philosophy is to maintain a balanced ecosystem in the mouth by neutralizing the toxins of bacteria, while protecting good bacteria.
Certified Non-Toxic: Our toothpaste does not contain any SLS, preservatives, or other cytotoxic ingredients. Instead we use pure and unrefined ingredients such as Dead Sea Salt, Organic Aloe Vera Juice, French Essential Oils, and Non-GMO Xylitol.
 
Ingredients
Organic Aloe Vera (Aloe Barbadensis Leaf Juice), Xylitol, Hydrated Silica, Vegetable Glycerin, Purified Water (Aqua), Dead Sea Salt (Maris Sal), Sodium Methyl Cocoyl Taurate, Xanthan Gum, Carrageenan, Coconut Oil (Cocos Nucifera), Titanium Dioxide, Spearmint Oil (Mentha Viridis), Organic Wintergreen Leaf Oil (Gaultheria Procumbens), Lemon Peel oil (Citrus Medica Limonum), Sage Oil (Salvia Officinalis), Organic Peppermint Oil (Mentha Piperita), Tulsi / Holy Basil Oil (Ocimum Basilicum), Clove Flower Oil (Eugenia Caryophyllus), Zinc Citrate